Twitter as a tool for a better journalism

Nieman Journalism Lab, at Harvard, celebrates exactly one year old today. During this symbolic date, its director, Joshua Benton, is in Brazil.

Benton used to bem an investigative reporter. Although his interest is now focused on research, he was involved actively in investigative reporting in a country that has some of the best examples of this "art".

Concerned about the fate of good journalism, in a time of social networks, where anyone can publish whaterever, Benton teaches how a journalist can take advantage of new media, especially Twitter.

With the word, Joshua Benton.
HOW CAN THE JOURNALIST USE TWITTER
TO MAKE A BETTER JOB?

UMA LIÇÃO DE COMO AS EMPRESAS DEVEM LIDAR COM AS REDES SOCIAIS

O debate que se estabeleceu durante o painel de Redes Sociais, realizado no auditório Brasil da Futurecom, em São Paulo, ontem, 16 de outubro de 2009 (sexta-feira), mostrou claramente que há dois paradigmas.

O primeiro é formado por velha mentes, que pensam a comunicação de uma maneira centralizadora e controlada.

O segundo time é de visionários, que antevêm uma revolução na maneira como o mundo corporativo se comunica com seus consumidores.

Daniel Cardoso, da diretoria de Planejamento e Performance da Vivo pertence ao segundo time. Durante o debate no Painel, ele foi, na minha modesta opinião, uma das mentes mais abertas e lúcidas.

Sem porra-louquice, com os pés no chão e os olhos no futuro, ele dá aqui uma lição ao pessoal da velha guarda, que acha que Web 2.0 é só um modismo.

Assista ao vídeo abaixo e confira.

COMO UMA EMPRESA MODERNA DEVE LIDAR COM O FENÔMENO DAS REDES SOCIAIS?

Com a palavra, Daniel Cardoso, da diretoria de Planejamento e Performance da Vivo

OPEN LETTER FOR MR. PRESIDENT OBAMA - FROM RIO 2009

Rio de Janeiro is usually a happy place, despite its poverty and violence. But today happiness inside every habitant’s heart is incredible. Since it was elected host city for the Olympic Games 2016, we are like children playing in the garden.

It is special for us. We sorry, Mr. President Obama. Chicago is a cool city. But Rio is better!, according to International Olympic Committee. We invite you for visiting us on 2016. Perhaps you aren’t supposed to be USA president more, but Brazilians will be glad to meet you.

“Yes We Créu” (“we’ve got it”). The expression was created and published around the planet. Like other Brazilian expressions, there’s a sexual connotation behind it (ooops, sorry again, Mr. President Obama. We don’t have any intention to mock you). This is our behavior. We aren’t north Americans. We are proudly latin Americans.

We really know it’s our chance to show the world what Brazil is able to win. During our recent past History, we’ve lost too much. As a Harvard graduated, you know it.

A friend of mine, a “carioca” journalist (“carioca” is a person who was born in Rio city) has run to avenue and yelled: “It is not enough to be Brazilian. It must be carioca”. Do you really understand how proud was she?

Sorry, Chicago, Madrid and Tokyo. But this is our day! And we are incredibly happy.